商务英语相关短语
- 格式:doc
- 大小:39.00 KB
- 文档页数:2
Colleague / co-worker / peer 同事
Superior 上级
Subordinate 下级
Recruit 招募
Orientation 介绍性知道
Promotion 晋升
Training opportunity 培养机会
Pay
Performance appraisal / evaluation / review / assessment 绩效评价
De—表示相反的过程
Inflation —deflation 通货膨胀
—通货紧缩
Centralize —decentralize 置于中央控制之下(集权)—权力下放(分权)
Regulate —deregulate 控制、管制
—放松管制
解雇
Fire / Dismiss /
Get the sack / Lay-off /
Separate(员工遣散「正式」) /
Make sb. redundant(terminate) /
Downsize / discharge
Quit / resignation 辞职
职位空缺
Vacancy vacant-position
Opening open-position
校园招聘/ 宣讲
Campus recruiting / talk
head-hunter 猎头
paid/incentive travel/holiday带薪假
resume(美) c.v.(英) 简历
cover letter 求职信
pre-screen 筛选short list
policy 政策
office / internal politics勾心斗角
360-degree 全方位的Deposit / down payment 首付
Merger & Acquisition(take over) n.
合并& 并购
重组
Reorganize / restructure / reengineer Radical(激进、根本性的变化)
Thriving / flourish / boom / prosper 繁荣
Turnover 营业额
库存周转率
Inventory / stock turnover
Recession / down 经济衰退
Unemployment rate 失业率
Immediate supervisor 直接上级
Career path / ladder 职业路径/阶梯
Dead-end road 死路
Daily-routine 日常事务
薪酬
Pay / salary / wage /
remuneration / compensation
假期:
Day off
Sick leave 病假
Personal leave 事假
Maternity leave 产假(女);Paternity leave 产假(男)
Paid holiday 带薪假
Annual leave 年假
Lead = prospect
Allowance 补贴Well-fair 社会福利Benefit 公司福利
Established business / company / product 成熟的商务/公司/产品
Job description:
TDRS(task /duties / responsibilities)
Job specification:
KASO(knowledge/abilities/skill/other)
Advantage of recruiting from within :
Familiar ;
Loyalty / motivation / incentive ;
Cost-efficient 。
Disadvantages :
Linited pool ;
No fresh ideas / blood ;
Promotion by seniority(in-breeding /internal policies)
Account manager 客户经理
Delivery-to-your-door 送货上门
Brand loyalty / switcher /
品牌忠诚/ 转换
Brand awareness / dilution
品牌知晓度/ 稀释
Product quality / service / warranty
产品质量/ 服务/ 保单
Price :
Going rate 通行定价
Skimming 撇脂定价
Penetration 渗透定价
Loss leader
Mark up 加成定价
Place :
Mass distribution 集中分销
Exclusive distribution 独家分销
Promotion :
Advertising / publicity /
Personal selling / sales promotion
Sales promotion :
Discount / refond & rebate /
Two for one / premium(赠品)
Food voucher / coupon / free trial
Memebership card / endorse(代言)
Bonus pack(加量不加价)The statue of liberty 自由女神像
Industrial relation 雇佣(劳资)关系
N.P.D :
Idea exploration / generation 开发Idea screening 筛选Marketing mix 营销组合Text marketing 市场检测Final launch 推进市场
Premium market / Up-market
High-end market 高端市场Hybrid car 混合动力车
A sun-rising industry
A infant industry 朝阳产业A take-off industry 腾飞产业
High-profile ceremony / wedding
高调的仪式/ 婚礼Low-key person 低调的人A high-tech park / zone 高新区
文化上的差异:
1. Individualism Vs. Collectivism
2. Power distance index
3. Masculinity Vs. Feminity
4. Uncertainty avoidance index
5. Long-term orientation
Demoralize 使消沉,
使道德败坏,使士气低落Demotivate 使消沉CSR :
Corporate social responsibility
Slack season 淡季Slack employee 懒散的员工
Hyper-text 超文本Hyper-link 超链接
Under- 不如,不够Out- 超过,胜过Over- 过分了